A graduate of Brown University (BA Economics 2004) and University of Virginia
(MBA 2011), Matt is a classically trained CPG marketer and general manager. Post
undergraduate, Matt successfully started and sold two Boston area fitness clubs. Post MBA, Matt
lead and launched brands and teams at Kraft Foods Group, Ferrara Candy Company, Wilton
Brands and as a consultant or equity partner for various FMCG startups. Matt has 10 years of experience in the areas of new product development; in store and trade marketing; brand marketing (pack graphics, digital, print, and TV advertising); consumer research; category
management and POS analytics; e-commerce (DTC and Amazon); retailer partnerships and sell- in; and leading small and large teams. Matt is a rare mix of operator/GM and marketer with deep experience working with partners in all areas of CPG from supply chain to sales broker partners and everything in between.